The Creative Challenge is a personal and professional development and awards programme, helping you, as a student, to combine your concerns for society and the environment with your entrepreneurial ambitions!
The Creative Challenge brings together industry, academia and students. Unlike other personal and professional development programmes, the Creative Challenge is not only a valuable tool to help students skill up, network, learn from industry specialists and benefit from fantastic awards, it also provides students with a greater social and environmental awareness and understanding. By truly seeking to inspire you, it aims not only to help underpin your understanding, but to get you into a position in terms of thinking, skills, networks and values, that helps you to help yourself as well as others.
The Creative Challenge hosts a series of free, fun and inspiring workshops delivered by industry specialists with a wealth of knowledge and experience. The workshops are specifically aimed to help students discover what they are good at, to help them nurture and maximise their skills whilst considering the Creative Challenge’s values and approach to social and environmental entrepreneurship and creative practice. During the workshops you are encouraged to think about your creative practice, how you can turn what you love doing into an idea that incorporates the ‘Triple Bottom Line’ philosophy (people, planet, prosperity) and develop it into a valuable business concept.
But that is just the beginning
How far you go with the Creative Challenge is up to you. The workshops may inspire you to take the next exciting step and enter your idea to the Creative Challenge award. This is the part of the programme that can open many doors for you. For inspiration and to see examples of previous entries watch the Creative Challenge films here.
All ideas submitted to the Creative Challenge award are assessed by academics and industry specialists. It is an excellent way to showcase your work to professionals, meet industry experts and make new contacts. Shortlisted students are offered the opportunity to attend an exciting all-expenses paid residential tutorial workshop weekend in France to further explore and develop their idea, ready for the next stage of the Creative Challenge award. Students resubmit their finely tuned idea, improved from the knowledge learnt during the residential weekend. The Top 10 ideas are selected. The 10 finalists attend a presentation workshop and then present their ideas to a panel of industry specialists. The 3 best ideas are chosen at this point. The top 10 finalists receive prizes and the opportunity to take part in a work placement. The top 3 are also awarded cash prizes.
Creative Challenge ceremony
All participants are invited to attend a high profile award ceremony at the Kensington Roof Gardens in London, owned by entrepreneur Richard Branson andtheir ideas are presented to the audience during the event. The ceremony is attended by a host of academics, industry professionals, high profile guests and speakers.